Logo

This is a logo that we designed for our artist (Veronica Summer), we did this in order to make a start of some descriptio on our digi-pack. Using photoshop we put in a photo of a Dahlia, we used this flower as it is quite classical, and exemplifies a side of our artist. We juxtaposed this with Black writing in order to create contrast in the image, and also to connote the two sides of our artist. To connect the two sides we used a very nature inspired font, this connects the brighness of the flower to the darkness of the font, making the logo seem whole.

We put a posterize filter over the image in order to make it look less realistic, this makes the image more memorable as  it is no longer just an image of a flower, ity has a bit more character. We also softened the edges of the flower using the smudge tool, this makes it look more delicate, and therefore the contrast is more evident.